A luxury shopping experience: how atmospherics and salespeople behavioural attributes influence customer satisfaction
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چکیده
منابع مشابه
The Effect of Retail Atmospherics on Customers’ Perceptions of Salespeople and Customer Persuasion: An Empirical Investigation
Research in retailing suggests that atmospherics influence store image and and Weitz, 1995), with recent empirical results suggesting that cues in the store environment contribute to customers’ percepexpectations of service and merchandise (Baker, Grewal, and Parasuraman: The Influence of Store Environment on Quality Inferences and Store tions of merchandise and service quality (Baker, Grewal, ...
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ژورنال
عنوان ژورنال: Luxury Research J.
سال: 2017
ISSN: 2041-3831,2041-384X
DOI: 10.1504/lrj.2017.10007777